Education Market Research in China and Asia
The educational sector is more competitive than it has ever been. Educational establishments are under closer scrutiny than ever before, budgets are tight, job markets are enormously competitive and students are becoming increasingly discerning in the establishments and courses they choose.
Against this background, the need for universities and other educational establishments to keep a close check on internal and external offerings is self-evident:
- Why do student applicants choose one university over another?
- How satisfied are students with what you offer?
- Could you be doing more to improve their education or welfare?
- Are you taking care of all of the needs of today’s diverse student populations?
In our market research work across China and Asia, key issues facing our ‘educational’ clients include:
- How do we improve the awareness and reputation of our university in Asia?
- How do we attract Chinese and other Asian students?
- How do we attract research funding from Asian businesses?
- How do we join the ‘World Ivy League'?
- What is the nature of the emerging competition from China and elsewhere in Asia?
B2B International can provide comprehensive answers to these and other questions, and combines this with strategic advice from experienced professionals. Some of the most eminent academic institutions in the world have commissioned us to advise them on surviving and prospering in a competitive market.
For further information on B2B International’s market research and
consultancy services in Asia, please call: +86 (0)10 6515 6642 or email beijing@b2binternational.com. Alternatively, you can call our UK Head Office
on: +44 (0)161 440 6000 and one of our team will be pleased to help.
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